Rapid Rise! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Rapid Rise! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Blog Article
Unprecedented Expansion! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market
Ayasan Indonesia, a Tokyo-based enterprise headquartered in Jakarta, Indonesia (CEO: Kotaro Ise), is making waves in the Southeast Asian market. The company provides a wide range of home services, from cleaning services to caregiving, and has established a user following exceeding 1,000,000 since its inception. Notably, Ayasan has achieved a 100% user growth in the past two years and is quickly establishing itself across nine countries in Southeast Asia.
The Southeast Asian cleaning service Jakarta home services market is estimated at approximately USD 15 billion, with the housekeeping industry flourishing at an annual rate of 15%, and the babysitting market reaching $3 billion in value. In this fast-growing market, Ayasan leverages premium-quality Japanese standards and a innovative personnel model to steadily increase its market share.
“Our strength lies in integrating Japanese quality control with local expertise with a broad pool of talent across Asia,” says Kotaro Ise, founder and CEO. With a rich background at Walt Disney and Marriott International, Ise founded Ayasan Indonesia in 2013 with the vision of “uplifting the dignity of blue-collar jobs.” Today, the company has built a team of over 50,000 specialized staff members.
Ayasan’s rapid growth is supported by an ambitious growth plan. Beyond its base in Jakarta and future growth plans to Bali, the company is also extending operations in several other Asian countries. By 2025, Ayasan aims to establish itself in more regions, including Singapore, Malaysia, Cambodia, and the Philippines.
In addition to household services, Ayasan has proven its capabilities in PRT Jakarta enterprise solutions, with over a substantial client base including notable companies. Recently, demand from government offices and emerging businesses such as FlashExpress and Gowabi has been growing steadily.
“I am certain that even in the age of AI, the value of services that support people’s daily lives will never diminish,” asserts Ise. The company prides itself on an in-house IT engineering team and is creating an AI-driven solution. Furthermore, Ayasan is planning cross-border service expansions, including worker placement overseas, positioning itself as a key contender in Southeast Asia’s home services market.
Aiming for further accelerated growth, Ayasan is currently exploring collaborations with potential partners for its upcoming development phase. With the Southeast Asian home services market projected to exceed USD 30 billion by 2030, the company’s future developments are garnering increasing attention.
Company Overview
● Details about Ayasan Indonesia
● Headquarters: Company HQ: Jakarta, Indonesia
● Founded: January 2013
● Chief Executive Officer: Kotaro Ise
Contact Information
● Phone: +62-878-1999-9193
● WhatsApp: +62-878-1999-9193
● Email: support@ayasan-indonesia.com
● Website: https://www.ayasan-indonesia.com/?ln=en